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The official Prime Day sale may belong to a certain online behemoth, but if you're in the market for a small appliance, the Target Circle Week sale has equally impressive markdowns on air fryers, coffee makers, stand mixers—and even floor-cleaning devices including Shark and Dyson vacuums.
Skip ahead to the current deals.
Unlike Amazon Prime Day, which is a two-day sales event happening July 11 and 12, Target Circle Week—the big-box retailer's competing Prime Day sale—is a seven-day event, which started on Sunday and runs through Saturday, July 15. And if you’re in the market for a new small appliance for cooking or cleaning, this week-long sale rivals the best Amazon Prime Day deals.
In the past, Target’s top deals on brands like Dyson and KitchenAid have been comparable to Amazon’s Cyber Monday and Black Friday Deals and Circle Week is no exception. It’s Target’s biggest sale of the season and right now you can save up to 50% on small kitchen appliances, cleaning gear, tech, Sun Squad outdoor entertaining supplies and more. So if you’ve been eyeing a new coffee maker, air fryer, air purifier, or even a new Bluetooth gadget for the kitchen, Target Circle Week is a great alternative to buying from Amazon.
Though this is a week-long sale, we’ve already seen some of the best kitchen deals sell out. Luckily, there’s still plenty of great gear and cookware on sale and you have until Sunday to take advantage of this summer sale pricing.
Who can shop Target Circle Week deals?
The most coveted Amazon Prime Day are only available to Prime Members who have a paid subscription, but you don’t have to pay any sort of fee to shop Target’s best deals. You do, however, need to join Target Circle, the store’s free loyalty program.
If you’re hesitant to sign up for yet another retailer’s membership, I get it. But I've personally been using this one for years, and it’s actually really good. As a Target Circle member, you not only get access to all the best Target Circle Week deals, you’ll also get year-round discounts and perks whether you prefer to shop in-store, on the Target app, or at Target.com. My favorite perk is the occasional gift card bonus, and during this year's Circle Week, you’ll get a $15 Target gift card when you spend $50 on household essentials (a great excuse to stock up on cleaning spray and dish soap).
Need more convincing? You can also use the Target app to scan and price check items in the store, and if there happens to be a Circle offer on something you scan, you can tap your screen to redeem it and the discount will be applied when you use the app at checkout. Signing up for Target Circle and using the app also lets you keep track of your in-store purchases should you need to take advantage of the store's price match policy. If you buy something at Target and find it for less online at Target.com—or even on the website of select competitors, including Walmart or Best Buy—within 14 days of purchase, Target will refund the difference.
A few of my favorite Target Circle Week 2023 Deals:
- Caraway Nonstick Baking Sheet → more cookware deals
- KitchenAid Ultra Power Tilt-Head Stand Mixer → more deals on mixers and food processors
- Ninja Dual Brew → more deals on coffee makers
- Cuisinart Toaster Oven Air Fryer → more deals on air fryers
- Dyson V8 Origin Cordless Vacuum Cleaner → more deals on cleaning gear
- JBL Waterproof Speaker → more deals on tech for the kitchen
Target Circle Week deals on cookware
If you're in the market for stainless steel cookware I recommend heading over to Epi's roundup of All-Clad deals for Amazon Prime Day. But if it's ceramic nonstick cookware in trending colors you're after, the Target sale has more than got you covered. Two of our editors' favorite brands in this category are offering markdowns: Caraway and Green Pan. I happen to be a huge fan of the Caraway baking sheet for sheet pan dinners. And you probably need a tiny enameled cast-iron pot (also sometimes called a butter warmer) for reheating small amounts of soup and coffee; for toasting spices; and, of course, for melting butter. Get a super cute one on sale right now.
This comes with amazing storage.
Target Circle Week deals on KitchenAid mixers and blenders
If you buy a full-price KitchenAid stand mixer, you’re doing it wrong. Though they’re one of the most coveted countertop appliances, you should always wait for a sale—just like this one. Right now Target has both public deals and Target Circle Week offers on KitchenAid stand mixers as well as some of Epi's favorite attachments. You can also snag a deal on the brand’s hand mixer, immersion blender, and food processor.
Target Circle Week deals on coffee makers
If it's time for a new drip or single-serve coffee maker, the Target Circle Week deals are pretty impressive. Right now you can get a great price on coffee and espresso machines from Cuisinart, Ninja, and Philps, as well as the newish L’or, which takes its own proprietary espresso capsules as well as Original Nespresso pods. And while I can’t, in good faith, encourage you to buy a Keurig when there are so many better single-serve coffee makers out there, Target is also offering discounts on the Keurig K-Mini and a Keurig iced coffee maker. That said, there's a Ninja brewer below that brews K-cups better than a Keurig machine. \
Target Circle Week deals on air fryers and other countertop cookers
Not yet on the air fryer bandwagon? Or maybe you're already on it, but you need to upgrade? Whether you want a basket-style air fryer or a more versatile countertop oven that also air fries, Target has a handful of good options on sale right now. In addition to air fryers and air-fryer ovens, you can get an Instant Pot with accessories for less than $100.
Target Circle Week deals on floor-cleaning appliances
Perhaps the most exciting cleaning deal during Target’s Circle Week is the deep discount on the Dyson V8 Origin Cordless Stick Vacuum. This super sucker-upper is $130 off—and a similar Tineco stick vacuum is $70 off. Speaking of Tineco, my budget pick for the best mop vac is on major sale too, along with marked-down stick, upright, and robot vacuum cleaners like the iRobot Roomba.
Target Circle Week deals on everyday cleaning supplies
You won’t see any markdowns on these products, but as part of Circle Week, if you buy $50 worth, you'll get a $15 Target gift card when your order ships or is picked up. It's a great excuse to stock up on the things you already use at home—and there are more than 2,000 eligible items. But again, this offer is exclusive to Target Circle Members.
A dupe for my favorite glass cloth.
Looking for Dawn Powerwash refills? Those are part of the deal, too.
Target Circle Week deals on tech for the kitchen
Okay, an iPad is not a traditional kitchen tool—and for more tech deals you should absolutely let the experts at Wired weigh in on what's worth buying this week. But, an iPad is super useful for cooking online recipes from, say, I don't know, the Epicurious app? For me, an Apple Watch is also an essential tool for keeping track of what's happening in the kitchen. If you're not an Apple person, Target has some great deals on other smart watches and Wi-Fi enabled touchscreen tablets of all sorts. I also found a deal on a JBL portable Bluetooth speaker that's very similar to the model that won my review of the best kitchen speakers (after all, good music is as essential as a good chef's knife when you're cooking). This week, you can can also get a great price on Airpods and ear buds if you like to listen to music or podcasts without disturbing your housemates while you cook.
How to save even more during Target Circle Week
If you want to save even more at Target during this summer savings event, you can apply for the Target RedCard. It’s available as a credit card or a debit card that’s connected to your checking account—you’ll also save an additional 5% every time you use it. A $40 credit or coupon is usually included as a sign-up bonus.
